Dr. Crook's Courses
Business Strategy: This course is geared to teach students to analyze external and internal environments, build and implement strategies, and evaluate performance. In the course, a variety of analytical tools are shared, including SWOT analysis, PEST analysis, Porter’s Five Forces analysis, Competitor Analysis, Blue Ocean Strategy, and Balanced Scorecard.
Thesis Preparation Seminar: This course prepares students to write a thesis. The content includes basic topics of research, such as construct measurement and sampling, qualitative and quantitative methodologies, ethical issues related to various aspects of research, and knowledge of how research should be presented. In addition, students learn about potential research topics across various business disciplines.
International Strategic Management: This course reveals the economic, political, and cultural complexities involved with conducting business beyond a firm’s national borders. In short, the course shows that international business operations are more complex than domestic operations and suggests that multinational firms need sound external analyses. The course is intended to prepare students to manage international business operations effectively.
The Department of Management
408 Stokely Management Center
Knoxville, TN 37996-0545