Developing Individuals, Transforming Organizations

Enterprise Management Program

Imagine your career…

• Running your own small business
• Making decisions as part of a management team
• Entering a corporate management training program

The Enterprise Management major focuses on providing you with the background for making the business enterprise successful. Whether your interest is the family business, starting your own business, or becoming part of the management team of a major corporation, you’ll need the basics of

• marketing strategy
• personnel management
• operations management
• business planning
• leadership and management skills

Core Courses

In the Enterprise Management major, you’ll take these five core courses to get your foundation (click on the courses for details):

• Mkt 340: Marketing Strategy Frameworks
• OMS 421: Total Quality Management OR
   Econ 312: Microeconomics
• Mgt 331: Developing Managerial Skills
• Mgt 431: Personnel Management
• Mgt 451: Business Planning

Collaterals

Then you tailor your program to your special interest by adding on one of the following collaterals: (nine hours):

• Marketing
• Operations and Management Science
  
• Resource Management
• Information Management
• International Business

This combination of a solid foundation in how the enterprise works, how you manage it, and your unique focus provide you valuable assets for your business career.

Courses in the collaterals for Enterprise Management (click on the courses for details):

Marketing

• Mkt 350: Customer Value Analysis
  The following courses are 2 credit hours each:
• Mkt 452: Product/Service Management
• Mkt 456: Integrated Marketing Communications Management
• Mkt 458: Sales Force Management

Operations and Management Science

• OMS 341: Operations Management I
• OMS 410: Management Science
• OMS 441: Operations Management II

Resource Management

• Acct 301: Financial Reporting
• Acct 321: Cost Management
• Fin 425 Investment and Portfolio Management
  

Information Management

• IM 341: Business Process Analysis
• IM 342: Introduction to Database Systems

Choose 1 of the following:

• IM 442: e-Enterprise OR
• IM 443: Business Application Tools

International Business

Choose 3 of the following:

• IB 409: International Business
• IB 419: International Environment and Management
• IB 429: International Economics for Business
• IB 439: Global Supply Chain Management
• IB 449: International Accounting and Finance
• IB 489: Study Abroad along with BA 400: Special Topics*
  
  

*See the College of Business Undergraduate Programs Office for Study Abroad programs.

Innovative Leadership in Management Education and Practice

The Department of Management 408 Stokely Management Center Knoxville, TN 37996-0545 Phone: (865) 974-3161 Fax: (865) 974-2048 Email: ghurst@utk.edu